Our Story

At 5'2" with a small band and a larger cup, finding swimwear that actually fit and flattered felt near impossible. Clasp backs were out of the question, and most bikinis would sag, gape, or fade after one summer.

After spending time in Australia, surrounded by amazing swimwear, it became clear how far behind the UK market was, so I decided to give it a go and start the swimwear brand that I always wished had existed.

Working with our highly-skilled London manufacturers, we set out to create premium-quality swimwear that moulds to you. Adjustable tie-backs were a non-negotiable. So were timeless styles, sustainable fabrics, thoughtful details, and support in all the right places. There's nothing worse than feeling self-conscious on holiday, so we're putting an end to it.

I hope Zigi brings you that holiday confidence every girl deserves. Olivia x

"adjust your bikini, not your body"

Our Mission

At Zigi Swim, we believe a bikini should do more than just look good, it should feel amazing. We’re making swimwear more accessible to real bodies, with adjustable, supportive designs that flatter every body, so you can feel confident, comfortable, and completely yourself, with the added bonus of a clear conscience knowing you're supporting sustainable slow fashion and giving back to the reef. 

No more awkward fits or fast-fading fabrics, just premium pieces that celebrate your shape and tread lightly on the planet.

"because life adjusts, and so do we"

Beyond the Bikini

We invest in materials and fit, not unnecessary markups. Passionate about doing better for you and the planet, every choice from our fabrics, to our packaging, to our manufacturing, is made with the planet at the forefront.

Sustainability isn’t just a checkbox for us, it’s an ongoing promise to stay progressive, stay accountable, and always do things the right way, even when it’s the harder choice. Because feeling great in your bikini should feel great on your conscience too.

"a good bikini should lift you up -
and the planet, too"